Why leading retailers are ditching targeted offers and making personalization at scale their TOP priority

Are we finally arriving to the end of mass promotions and targeted marketing? Let’s dive into this very interesting question. There has been a bit of a revolution going on…

Offers

10 min. read

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[Ebook] 7 Metrics

Did you know the average rewards program has a redemption rate of 13.67%? So don’t fret if yours is less than 20% – on the contrary! Simply download our FREE…

Loyalty

2 min. read

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4 Takeaways from our recent webinar on customer loyalty, featuring Forrester VP & Principal Analyst Mary Pilecki

Most retail CMOs have endlessly heard about the most popular (and modeled) loyalty programs in the 21st century. If we mention Starbucks, Amazon Prime or Sephora you might think: “Sure,…

Loyalty

7 min. read

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Uncovering How Exceptional Brands Retain Their Customers and Build Loyalty

What is better than acquiring a new customer for your Retail Business? You might be tempted to think: “acquiring two new customers!” But no, the answer is actually retaining an…

Loyalty

2 min. read

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The popularity of loyalty programs within the grocery space continues to grow

According to Accenture, 90% of Enterprise Retailers use some form of the loyalty program. Also, members of loyalty programs generate between 12 and 18% incremental revenue growth per year, and…

Loyalty

3 min. read

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Loyal Guru Secures additional €8 Million in Series A Funding To Continue Transforming Customer Loyalty Experience in Retail

Barcelona [March 3, 2022] – Loyal Guru, a B2B SaaS company that operates the world’s only customer data platform with integrated loyalty capabilities built specifically with retailers in mind, has…

News

4 min. read

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TCC and Loyal Guru partner to boost customer loyalty in retail

The partnership enables TCC to utilise Loyal Guru’s data platform, boosting customer loyalty by using state of the art technology to enable greater control over retail loyalty programs  By using…

News

4 min. read

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Loyal Guru is a Google ISV. Here’s why that’s good news for customers

As a Google ISV, we help our clients make the most of how they use our market-leading Customer Data Platform (CDP) on the Google Cloud and ensure that their customer…

News

3 min. read

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