THE LOYAL GURU BLOG

Your source for loyalty &
promotions news

Your go-to resource for architecting world-class loyalty programs, sophisticated promotions and meaningful customer connections.

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Instant Wins: The Gamification trend transforming Loyalty Programs
Tuesday, July 1, 2025

Instant Wins: The Gamification trend transforming Loyalty Programs

Gamify loyalty with Loyal Guru's Instant Wins! Boost engagement 100–150%, redefining programs with exciting, personalized rewards.

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Promotions: How Discounts are a powerful and versatile tool in Loyalty
Wednesday, October 1, 2025

Promotions: How Discounts are a powerful and versatile tool in Loyalty

In the world of loyalty, we often talk about points, tiers, and gamification. But let's not overlook one of the most powerful and time-tested tools in your arsenal: the humble discount.

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Spin the Wheel: The gamified key to customer engagement
Wednesday, October 1, 2025

Spin the Wheel: The gamified key to customer engagement

In an era of endless options, the modern consumer is looking for more than just a transaction. They crave an experience. Gamification, and especially Spin the Wheel mechanics, are redefining how brands engage and reward customers in real time.

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5 best-for-retailers types of loyalty programs
Wednesday, March 1, 2023

5 best-for-retailers types of loyalty programs

Read this article to select the best type of loyalty program for the unique needs of your retail business.

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Build vs Buy: Customer Loyalty Solutions for Retail
Sunday, January 1, 2023

Build vs Buy: Customer Loyalty Solutions for Retail

Discover 9 key criteria to consider in your build vs buy decision around customer loyalty platforms (includes PROs and CONs of both options!)

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Cashback reward program: Everything retailers need to know
Saturday, July 1, 2023

Cashback reward program: Everything retailers need to know

[NEW RESOURCE ALERT] Take the guesswork out of creating high-converting promotional campaigns. Use our battle-tested Coupon Swipe File full of discount & promo examples from leading grocers across the globe.

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The comprehensive guide to building a loyalty program from scratch
Tuesday, March 7, 2023

The comprehensive guide to building a loyalty program from scratch

If done right, starting a loyalty program from scratch can be a game-changer.

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Coupon examples in retail
Thursday, September 1, 2022

Coupon examples in retail

Discover how to improve retail results with coupons & offer personalization (includes examples!).

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Coupon marketing strategy: statistics, trends and tips for enterprise retailers
Thursday, September 1, 2022

Coupon marketing strategy: statistics, trends and tips for enterprise retailers

[NEW RESOURCE ALERT] Take the guesswork out of creating high-converting promotional campaigns. Use our battle-tested Coupon Swipe File full of discount & promo examples from leading grocers across the globe.

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