Retail trends

Retail CMO job description

Retail CMOs play a pivotal role in shaping a retail brand’s image, driving customer engagement, and ultimately boosting sales. In this article, you’ll read a straightforward CMO job description and…

Retail trends

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Best retail companies to work for in Europe

The retail industry in Europe is evolving quickly, influenced by changing consumer preferences, digitization, and the impact of global trends – which influence which are the best retail companies to…

Retail trends

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Best paying retail jobs

Looking for the best retail jobs that offer not just employment, but also a good salary, professional growth, satisfaction, and a rewarding career? In today’s dynamic job market, finding the…

Retail trends

29 min. read

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Top retail companies in EUROPE

These top retail companies in Europe serve as inspiration for businesses around the world. The European retail landscape is dominated by companies operating in the food sector, and largely concentrated…

Retail trends

7 min. read

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Fashion brand names: the story behind top ones

In the world of retail, a fashion brand name is more than just a label. It’s the very essence of the fashion brand’s identity, a thread that weaves together a…

Retail trends

9 min. read

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The stories behind famous sports brand names

Ever wonder where the sports brand names you know and love come from? Many brands have the names of their founder/designer, but a lot of the more inventive names have…

Retail trends

12 min. read

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Maximizing Sales: Unveiling the Power of a Retail Calendar

There is no official retail marketing calendar that all retailers are intended to use. There are holidays and other important dates that carry through most retail calendars, but typically every…

Retail trends

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Influencing the Retail Customer Journey: Practical Tips for Enterprise Retail CMOs

What are the stages of the Retail Customer Journey? The 5 stages of a retail customer journey typically include Awareness, Consideration, Purchase, Experience, and Loyalty. Awareness: This stage is about…

Loyalty

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Revolutionizing Retail: How AI is Transforming CX and Boosting Sales for Retail CMOs

In today’s highly competitive retail landscape, customer experience is key to driving growth and building brand loyalty. With the rise of artificial intelligence (AI), retail CMOs have a powerful tool…

Retail trends

11 min. read

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