Loyal Guru for Grocers
Access new revenue streams and make up to +2% additional profit from CPGs with integrated retail tools and retail media capabilities.
TRUSTED BY LEADING GROCERS AROUND THE WORLD
The journey starts with a complete customer view
Loyal Guru empowers your business with everything necessary to foster customer loyalty. From a single customer view to our segmentation engine, you can target every single one of your customers. Our solution covers even the most complex use cases in grocery, such as merging accounts, duplicates, households and more.
Increase coupon redemption and drive sales
Grocery retailers sell thousands of products and every customer has a unique purchase behavior. Loyal Guru’s technology and solutions make it easy for you to leverage customer data to drive greater relevance and personalization through offers that will boost your sales and increase your customer lifetime value.
Tap into new income opportunities and collaborations with CPG suppliers
Improve the benchmark for CPG negotiations by leveraging the power of insightful data and automated forecasts. Share key insights and campaign performance dashboards with suppliers through Loyal Guru’s portal to drive collaboration and identify new monetization opportunities.
“We’re so proud of what we’ve accomplished with the help of Loyal Guru’s platform. We’ve managed to optimize internal business processes and, thanks to having a unified source of data, we ́ve been able to easily share it with suppliers and gain better results from our campaigns”Rafael CarrascoData Analytics and Customer Director at DIA
LOYAL GURU´S ADDED VALUE FOR GROCERS
All the tools your food retail business needs to develop or re-engage your customers in one modular solution.
Collect data across ALL grocery touchpoints and create a single customer view, accessible across the entire organizations’ staff and systems, that gives you a holistic understanding of your customers.
Set flexible earn and burn mechanics to bring in new customers, earn more from your loyal and engaged customers and create an emotional connection between them and your brand.
Forget outdated “spray and pray” strategy. Scale your personalized discount and promotional campaigns by 200x, control your investment budget with an automated forecast, deploy campaigns to specific targets and measure ROI in real-time.
Understand the performance of your customers, stores, categories and brands and enable business decisions based on the best data and not (only) on gut feelings.
Whether it’s coupons printed in your physical POS, in-app messages, personalized landing pages, SMS, email communications or a combination of the above, communicate on the channel that gets the best results.
Upgrade your customers’ digital experience with our white label consumer app, while reducing the risk, investment and time to market of developing and maintaining an app yourself.
Activate your customers with ultra specific and relevant segmentation based on customer profile, purchase history, products, categories interests, price sensitivity, etc.
Ready for the next step?
See what Loyal Guru can do for your retail loyalty strategyTalk to an expert