Reverse Logistics
What is Reverse Logistics: Reverse logistics refers to the process of managing the movement of goods from their final destination back to the manufacturer or retailer. Unlike traditional logistics, which…
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Retail Returns
Returns in retail are unavoidable, and the explosive growth of ecommerce and retailers offering options like buy-online-return-in-store means customers are returning more products than ever. Considering the impact on profit,…
Loyalty Program Best Practices
There’s a notable trend in terms of loyalty program best practices. It relates to customers forming emotional bonds with brands, and truly going beyond mere points, cashback, or rewards. This…
Retail CMO job description
Retail CMOs play a pivotal role in shaping a retail brand’s image, driving customer engagement, and ultimately boosting sales. In this article, you’ll read a straightforward CMO job description and…
Data granularity
Data analysts who inspect large sets of information often prefer to work with simpler data. Data granularity, which is the concept of dividing data into sub-fields, is a common practice among…
Data governance strategy
In today’s data-driven retail landscape, having a data governance strategy is not just a best practice; it’s a strategic imperative. By implementing robust data governance practices, retail executives can harness…
Wegmans’ Shoppers Club loyalty program review
Wegmans Food Markets is a privately held US supermarket chain, headquartered in Gates, NY, and founded in 1916. They sell a wide array of products: bakery, delicatessen, dairy, grocery, frozen…
Holland & Barrett “Rewards for Life” loyalty program review
The primary objectives of Holland & Barrett’s Rewards for Life program are to foster customer loyalty, encourage healthy living choices, and offer valuable wellness benefits. The Rewards for Life program…
Halfords’ Motoring Club loyalty program review
Halfords Group PLC is the UK’s largest retailer of motoring and cycling products and services. The company takes its name from Halford Street in Leicester, where Rushbrooke opened a store in…
