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CB Insights names Loyal Guru one of the TOP 100 retail tech companies in 2023

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Influencing the Retail Customer Journey: Practical Tips for Enterprise Retail CMOs

What are the stages of the Retail Customer Journey? The 5 stages of a retail customer journey typically include Awareness, Consideration, Purchase, Experience, and Loyalty. Awareness: This stage is about…
Loyalty
14 min. read
Read more
Customer engagement strategies

The retail customer experience – top tips and examples

What is retail customer experience? Retail customer experience refers to the overall impression and interaction that a customer has with a retail business throughout their entire customer journey, from the…
Retail trends
13 min. read
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How to engage customers in retail

The value of loyalty programs for fashion retailers

In this article, you will learn: Why data is the new oil for retail? Data is the new oil for retail. Fashion retailers are reinventing the shopping experience while developing…
Loyalty
7 min. read
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The value of loyalty programs for fashion retailers 3

Loyalty programs for Fashion Retailers are getting better. Here’s why

For a long time now the accepted wisdom has been that fashion – particularly high-end fashion – and customer loyalty programs were poor bedfellows. The former is synonymous with exclusivity,…
Loyalty
5 min. read
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loyalty programs for fashion retailers

The huge loyalty opportunity for sports retailers

It is not only Nike that has successfully designed a brand that means something. Sporting goods retailers have clearly shifted from product focus to a focus on lifestyle and identity,…
Loyalty
9 min. read
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The huge loyalty opportunity for sports retailers
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