retail data

The comprehensive guide to building a loyalty program from scratch

In this article, we’ll walk you through the process of starting and implementing a loyalty program tailored to your business needs, including: Why do retailers need a loyalty program? Before…

Loyalty

16 min. read

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How to use social retail to influence the customer journey?

What is Social Retail and why is everybody talking about it? Social retail is the practice of using social media to engage with customers and sell across both physical and…

Retail trends

11 min. read

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The complete retailer’s guide to conversational commerce

What is conversational commerce Conversational commerce enables consumers to make shopping decisions, purchases and transactions through conversational technology such as messaging apps or voice technology. It involves one-on-one conversations relevant…

Retail trends

13 min. read

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The evolution of Enterprise Retail: A 20-year digital transformation of retail

Comprehending the historical context and trends within retail digital transformation provides a roadmap for retailers to navigate the present and the future. It’s an essential tool for staying relevant, satisfying…

Retail trends

9 min. read

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Reverse Logistics

What is Reverse Logistics: Reverse logistics refers to the process of managing the movement of goods from their final destination back to the manufacturer or retailer. Unlike traditional logistics, which…

Retail trends

11 min. read

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Retail Returns

Returns in retail are unavoidable, and the explosive growth of ecommerce and retailers offering options like buy-online-return-in-store means customers are returning more products than ever. Considering the impact on profit,…

Retail trends

17 min. read

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Data granularity

Data analysts who inspect large sets of information often prefer to work with simpler data. Data granularity, which is the concept of dividing data into sub-fields, is a common practice among…

Customer data

11 min. read

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Wegmans’ Shoppers Club loyalty program review

Wegmans Food Markets is a privately held US supermarket chain, headquartered in Gates, NY, and founded in 1916. They sell a wide array of products: bakery, delicatessen, dairy, grocery, frozen…

Loyalty

6 min. read

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Holland & Barrett “Rewards for Life” loyalty program review

The primary objectives of Holland & Barrett’s Rewards for Life program are to foster customer loyalty, encourage healthy living choices, and offer valuable wellness benefits. The Rewards for Life program…

Loyalty

8 min. read

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