loyalty program metrics

Tiered Loyalty Programs – Retailers’ FAQs

Tiered loyalty programs offer a structured approach to reward customers, but they often come with questions and uncertainties for retailers. If you’re a retailer considering implementing a tiered loyalty program…

Loyalty

13 min. read

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How to build a solid business case for your retail loyalty program

Launching or revamping a loyalty program can be a significant investment for an enterprise grocer, and it’s crucial to have a solid business case to convince the executive level. What…

Loyalty

12 min. read

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Build vs Buy: Customer Loyalty Solutions for Retail

As software continues to “eat our world”, there is a regular dilemma that crops up in retail organizations. When faced with inefficient and manual processes, the immediate reaction is: “So……

Loyalty

17 min. read

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Software for enterprise retailers: The ultimate martech stack

With a seemingly never-ending array of technology solutions that promise to solve the grocery industry’s challenges, it can be hard to determine which investments to make. In this article, we…

Loyalty

24 min. read

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5 best-for-retailers types of loyalty programs

1. Points-based Loyalty Program Points programs are a great way to acquire customers and increase engagement. When done right, they’re about engagement and providing value to your members. If you…

Loyalty

9 min. read

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Measuring loyalty program ROI

Beyond happy and loyal customers, your loyalty program should be driving profits. How can you measure your loyalty program’s ROI and financial contribution? Obviously, there are quantitative measures like share…

Loyalty

10 min. read

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The value of loyalty programs for fashion retailers

In this article, you will learn: Why data is the new oil for retail? Data is the new oil for retail. Fashion retailers are reinventing the shopping experience while developing…

Loyalty

7 min. read

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Average loyalty program cost: Retailers’ common mistakes when budgeting and how to avoid them

CMOs are expected to accurately estimate the ROI of all their initiatives, which is not easy when talking about loyalty. Leaders of retail loyalty programs should be thinking out over…

Loyalty

8 min. read

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Loyalty programs for Fashion Retailers are getting better. Here’s why

For a long time now the accepted wisdom has been that fashion – particularly high-end fashion – and customer loyalty programs were poor bedfellows. The former is synonymous with exclusivity,…

Loyalty

5 min. read

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