Real time personalization in retail
In the past, personalization in retail was just about how to get shoppers specific products that they´re interested in at a special price. But that has changed as retailers look…
offer personalization
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Why leading retailers are ditching targeted offers and making personalization at scale their TOP priority
Are we finally arriving to the end of mass promotions and targeted marketing? Let’s dive into this very interesting question. There has been a bit of a revolution going on…
