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Gift card software: how to manage successful gift card campaigns
Gift card software has revolutionized the way enterprise retailers manage their promotions and campaigns. What are gift cards? A gift card is a form of payment that can be used…
How loyalty programs safeguard sustainable fashion brands
What is sustainable fashion In short, sustainable fashion is an umbrella term for clothes that are created and consumed in a way that can be sustained, while protecting both the…
The stories behind famous sports brand names
Ever wonder where the sports brand names you know and love come from? Many brands have the names of their founder/designer, but a lot of the more inventive names have…
Loyal Guru’s cofounder and CTO, featured in Modaes
What’s the value of loyalty programs for fashion retailers? Loyal Guru’s cofounder and CTO Javier Fernández Riverola was featured in Modaes fashtech section this month, sharing how fashion companies consolidate their brand values through…
Cashback reward program: Everything retailers need to know
A cashback reward program is a tremendous driver which positively influence consumer shopping behavior. According to Statista, the global cashback industry is expected to be worth more than $200 billion…
Loyalty program names: The secret sauce for choosing the perfect one
Are you wondering how to come up with names for loyalty programs? Want to choose the perfect one, a loyalty program name your customers will love? You’re not alone. Retail…
Tiered Loyalty Programs – Retailers’ FAQs
Tiered loyalty programs offer a structured approach to reward customers, but they often come with questions and uncertainties for retailers. If you’re a retailer considering implementing a tiered loyalty program…
How to build a solid business case for your retail loyalty program
Launching or revamping a loyalty program can be a significant investment for an enterprise grocer, and it’s crucial to have a solid business case to convince the executive level. What…
